TBMP Meets: Que The Wolf

We had the opportunity to speak with all-round creative man, Que The Wolf…

With loads of experience in the creative industries, we were excited to have a chat with motivational speaker and youth mentor, ‘Que The Wolf’. Que, real name Kweku Quakyi, has also worked with the likes of ‘Acoustic Live UK’, Raheem Bakaré, ‘Disrupt Media Ltd’ and Grammy Award-winning UK duo, Floetry. This young creative is now using the skills he has gained over the years to help guide the next generation of creatives achieve their goals.

We appreciate you coming out to meet us this afternoon, Que.

Thanks for having me, Big Music.

Since you’re involved in different areas of the creative industries, how would you describe your role?

I don’t know if I could give myself a job title to be honest. I’ve always said my work comes under ‘people development’ – everything I do revolves around that.

Alright, so what are you currently up to?

I’m currently an events manager for ‘iluvlive’ – a live music and artist development platform. I work on their regional shows in London, Birmingham, Manchester, Liverpool and Leeds. I am also part of a company called ‘Subtle Creatives’. We are one of the top creative education providers, delivering creative enrichment programmes. You’ll literally find me involved in anything which aims to help young people fulfil their potential!

We think everybody would be interested to know what sparked your interest and passion for young people.

I actually lived in Ghana for 7 years and when I moved to the UK, I had to work from the ground up to get to where I am. It wasn’t easy whatsoever, it could have been easier if I’d have had people providing me with the knowledge and skills I would need to survive within this industry. That’s not to say you shouldn’t look out for yourself, but if I know I have access to things which may be more beneficial to somebody else, I will let them know about it.

It’s rare to find people with your kind of mentality in the creative industries, and it’s definitely a positive angle you’re taking. We hope things continue to work out for you.

Thanks, Big Music.

What keeps you motivated musically and non-musically?

‘I Used To Love H.E.R.’ by Common. I love that era, that’s my jam! There was no social media and it was just pure, honest rap. Aside from music, I would say that development and growth inspires me. Reading up on other people’s stories can inspire me to work ten times harder.

Is there a dream event you’d like to hold in the future?

I want to do a remake of ‘Soul Train’ to be honest. Before I die, I need to work with Common too! The band has to be The Roots, plus, I’d have to drop Mary J. Blige in there with a few UK artists as well! 

If that ever takes place, we would definitely be there!

You know I got you covered!

That’s good to know! What are three challenges you face working in the creative industries, and how do they impact you?

Staying nice is definitely a challenge. Everyday you’ll be faced with rejections and you’ll meet people who will not want to help you. As your exposure and influence increases, it is a challenge to stay nice to the very same people.

Also, as a creative, you need to have a balance between your work and your free time – sometimes the two can blur.

The last challenge I personally face would be knowing when to go with your head and when to favour your emotions. A lot of industry friendships breakdown because of this.

These are golden pieces of advice which we don’t hear as often as we should to be honest. How old were you when you got involved in events?

About 19 or 20.

What would you do differently if you knew then what you know now?

I would have told myself to be authentic. At the time, I was swayed by everything I was around, so being authentic is key. You will eventually be found out if you aren’t true to yourself.

It’s so easy for people to be swayed by the intensity of the creative industries, so with that in mind, what advice would you give to young people on the importance of networking?

Networking is super important, but I feel like a lot of people network for the sake of it. I believe there should be some sort of structure to your networking. Be clear on what you’re trying to achieve first.

I would also say to try and keep in touch with your contacts, have a conversation and follow up every lead you get.

One other important point is to never feel like somebody is too big for you to speak to. If someone says no, that just means you have to find a different path to achieve your goals.

We think networking is as complicated as you want to make it.


Any plans for the future?

I’ll be focusing a lot more on creative education and helping people elevate and advance. Breaking into the creative industries is not an easy journey at all, so I want to help people endure the difficult journey that is likely to come.

Nice, we look forward to seeing the impact you’ll have on the next generation of creatives. Thanks for taking the time out to talk to us.

No worries Big Music, thanks for having me!

If you want to find out more about Que, check him out on Instagram, Twitter and Facebook.

Que understands the power of networking and importance of social media. If you agree with him, check out our tips on how to network like a pronetworking in the music industry and the power of social media!